Baby Muslin World - Founder Story

Baby Muslin World was born from a simple observation:
Kenyan mothers had access to baby products, but not to gentle, breathable, muslin-first essentials designed for a baby’s earliest days.

As a mother, I noticed that many baby items in the market focused on prints, trends, or price, often overlooking what matters most in the newborn stage: softness, breathability, and safety for delicate skin.

Muslin fabric has been trusted globally for generations, yet in Kenya, it was rarely treated as a category of its own. Baby Muslin World was created to change that.

We chose to specialize, not in everything baby, but in muslin essentials for pregnancy, newborns, and early infancy. Every product is thoughtfully selected for softness, airflow, and comfort, because a baby’s first months deserve materials that support rest, bonding, and care.

Today, Baby Muslin World is proud to be a muslin-focused baby brand designed for Kenyan mothers, combining global best practices with local understanding, and placing care, education, and trust at the heart of everything we do.

Made for little ones. Loved by moms.